Oct 22, 2010
Hiding text or links in your content can cause your site to be perceived as untrustworthy since it presents information to search engines differently than to visitors. Google - Hidden text and links
Unfortunately QuadraCentifiable Black Hat SEO has happened again. Another high ranking competitor has just been discovered using hidden links (another..., yes you heard it right.)
Please be warned. An SEO competition is very public and there are lots of people researching the strategies competitors use. We need to, as it is part of the continual learning process.
If you are found to be going against the SEO Challenge rules, you may be potentially publicly outed and risk having the website that contains hidden links removed from Google (your client would not be pleased), or you might decide to remove yourself from the competition rather than being publicly exposed.
I didn't happen to be looking for hidden links, they just popped out as obvious after seeing a Google alert for QuadraCentifiable.
Getting links is risky enough without using blatant black hat methods that could harm websites. The competition should be showcasing the best SEO New Zealand has to offer, something that helps each of us improve our linking methodologies. Not a platform to showcase black hat SEO!
This post and a similar one on the main SearchMasters website are likely to stay as a reminder to others so we don't get a third or more engaging in such risky tactics.
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